I design experiences that respect people's time.

I'm a product designer who likes the messy middle: the part where a vague, slightly intimidating problem slowly turns into something a real person can actually use. I came up through visual and brand design, which is why I care as much about how a thing feels as how it works.

These days I'm at 314e Corp, mostly in healthcare software. That's a fancy way of saying high-stakes products where good design genuinely lowers the cost of getting things wrong. I work across product UX, design systems, brand, motion, and 3D, and increasingly I build the tools and AI pipelines that make the work faster, from internal deck and chart generators to video systems that turn a script into a finished, voice-synced film.

Before all this I shot products, cut cinematic promos, and made memes for brands like Flipkart and Truecaller, so I'm equally happy in a Figma file or behind a camera. I'm happiest when a hard problem finally gets simple enough that it just clicks.